We make Imoframe, one of the alternatives below, so read this knowing that. Videographer prices come from published pricing guides and tool prices from each tool's own page, read on October 30, 2026.
What a videographer costs
Fotober's 2026 pricing guide puts a basic handheld walkthrough from $200, a standard package with a 60-second walkthrough and aerial shots from $500, and high-end cinematic work from $1,000. Shhots puts the edit at 3 to 7 days after the shoot, with rush delivery for an extra fee. Prices depend on your market, and you also need a date when the property is ready and free.
The alternatives at a glance
| Option | Cost per listing | Ready in | What you need |
|---|---|---|---|
| Videographer | From $200 (basic), from $500 (standard with aerial) | The shoot, then the edit (often 3–7 days) | A visit to the property |
| Imoframe (AI, from photos) | $9.99; $8 in a pack of 10 | 10–20 minutes | The listing photos |
| Roomotion (AI, from photos) | €39 excl. VAT; €30 in a pack of 10 | About 10 minutes | The listing photos |
| Amplifiles done-for-you (a person, from photos) | From $39 for up to 12 photos | Within 24 hours | The listing photos |
| HeyGen (AI presenter) | Creator plan $29 a month | — | Photos, listing facts and a short recording of you |
| Canva / CapCut (you edit) | $0 | Your editing time | Photos or phone footage |
1. An AI video from the listing photos
The photos from your shoot are turned into slow camera moves and cut together with music. Imoframe adds the price, city, rooms, your logo and contact on screen in 28 languages, in vertical 9:16 or horizontal 16:9, for $9.99 a listing (packs of 5 and 10 paid once, no subscription). Roomotion does the same in euros, with both formats in every video. What you lose: real movement through the house, and anything that wasn't photographed.
2. A person edits your photos into a video
Amplifiles' done-for-you service makes the video from your photos within 24 hours, weekends included: $39 for up to 12 photos, $49 up to 16, $59 up to 20, returned in horizontal, vertical and square. Branding is $9 more.
3. An AI presenter instead of filming yourself
If what you'd hire the videographer for is you on camera, HeyGen's real estate maker builds the listing video around a presenter made from a short recording of you. Plans start at $29 a month (Creator), and its free plan makes 3 watermarked videos a month of up to 1 minute.
4. Film and edit it yourself
A phone walkthrough edited in CapCut or Canva costs nothing but your time. It shows real movement, which photos can't, but you do the filming, the light and the edit for every listing.
When the videographer is still the right call
- Luxury listings where the film is part of the marketing budget
- Drone shots of the land, the view or the neighbourhood
- Narrated walkthroughs with you on camera, in the property
- Properties with no professional photos yet: the photographer and videographer can come the same day
A rule many agents use: a videographer for the top listings, a video made from the photos for all the others, posted the day the listing goes live.
Sources (read October 30, 2026)
- Videographer prices — fotober.com/how-much-to-charge-for-real-estate-video
- Videographer turnaround — shhots.ai/blog/real-estate-videographer-cost-vs-ai
- Imoframe — imoframe.com/pricing · Roomotion — roomotion.co/pricing
- Amplifiles done-for-you — amplifiles.ai/video-done-for-you
- HeyGen — heygen.com/pricing; heygen.com/real-estate (read October 28)
