Imoframe vs Reel-E
Both turn listing photos into a real estate video. Reel-E is a monthly plan (its pricing page lists $59/month for 3 listings, $44/month billed yearly, up to $599/month for 50) that also includes edited photos and a listing website; Imoframe is $9.99 per listing with no subscription, or $39.99 for 5 paid once.
Reel-E and Imoframe start from the same thing: the photos a listing already has. Both animate them into a video for Instagram, TikTok and portals.
The difference is what you buy. Reel-E is a monthly plan with a set number of listings, and each listing also comes with edited photos and a listing website. Imoframe is the video only, paid per listing, so a slow month costs nothing.
| Imoframe | Reel-E | |
|---|---|---|
| Pricing model | Pay per listing, or a pack of 5 paid once | Monthly or yearly plan with a number of listings; unused listings roll over |
| Price | $9.99 per listing, no subscription · or $39.99 for 5 ($8 each), paid once | Essential $59/month for 3 listings ($44/month billed yearly), Growth $129/month for 10, Pro $599/month for 50 |
| Free trial | No free trial; 3 free shot redos after delivery | 7-day free trial, card required |
| What you get | The listing video, with your logo, contact and listing details on it | A video, edited photos and a listing website |
| Formats | 9:16 or 16:9, switch afterwards for free | 16:9, 9:16 and 1:1 included with each listing |
| Delivery | Usually 10–20 minutes | Its pricing page cites about two minutes |
| Editing after delivery | Text, logo, format, take out / reorder shots, 3 free shot redos | Not stated in the pages we checked |
Choose Reel-E if…
- You list several properties every month and want a listing website with each one.
- You want all three formats (16:9, 9:16 and 1:1) for every listing in one plan.
Choose Imoframe if…
- You list a few properties a month and would rather not pay a subscription.
- You only need the video, with your logo and the listing details on it in your language, and want to fix any shot yourself afterwards.